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What is a click-through?

A click-through (or click) is an instance in which a particular link that has been shown to a user (also called an impression) has been clicked on or accessed. In affiliate marketing, a click occurs when a website user clicks on an affiliate link on a publisher's site and is taken to an advertiser's site.

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    zhengping Jiang

    How to get a click?I mean what a click looks like?

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    SallyAnne - Senior Education Strategist & Customer Success Champion

    Hi Zhengping, in affiliate marketing, a click occurs when a website user clicks on an affiliate link on a publisher's site and is taken to an advertiser's site. You can see the clicks you have had in your affiliate marketing efforts in our many reports in your Publisher Dashboard, for example, the Sales and Activity Report: https://pubhelp.rakutenmarketing.com/hc/en-us/articles/201352186-Sales-and-Activity-Report-Overview. Hope that's helpful!